Jennifer Rosen is vice president, State Affairs of the Alzheimer’s Association® and the Alzheimer’s Impact Movement (AIM), a separately incorporated advocacy affiliate of the Association. 

Rosen oversees the Association’s gubernatorial and legislative engagement strategy for all 50 states, manages state policy development efforts and leads a team that provides direct support to policy staff in the field to advance the enactment of state legislative and regulatory priorities nationwide. Rosen represents the Association before national organizations that serve state officials as well as various state policy focused organizations and coalitions.

During her tenure with the Association and AIM, the state response to the Alzheimer’s and dementia crisis reached a new level, with dementia-specific state funding increasing 488% over the last decade. In 2025, Rosen directed the Association’s successful efforts to grow support for Proposition 14 in Texas, which established the largest state-funded dementia research initiative in the nation with the Dementia Prevention and Research Institute of Texas (DPRIT). 

As a leader in the Association’s response to the coronavirus pandemic, Rosen was integral in the development of the Association's COVID-19 Long-Term Care Policy Recommendations. She also led a 50-state campaign to implement critical policy solutions addressing the immediate and long-term issues impacting care settings in the wake of the pandemic.

Rosen has over 20 years of experience in government relations. Prior to joining the Alzheimer’s Association and AIM, Rosen served as the Director of Policy and Communications for the National Foundation for Women Legislators (NFWL), where she launched policy initiatives focused on teen dating violence education, human trafficking and drug demand reduction efforts. Rosen holds a bachelor’s degree in political science and history from The George Washington University.